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ENHANCING YOUR DIESEL OIL CHANGE
AUGMENTED REALITY INSIGHTS ON EVERY BOTTLE
Royal Purple & Bel-Ray Launch Stronger, Greener Bottle
NEXT-LEVEL PERFORMANCE
IS HERE
Discover the All-New
Royal Purple Website!
- User-Friendly Store Locator: Quickly find what you need, where you need it.
- Interactive 3D Models: Explore how Royal Purple enhances performance with hands-on insights for any vehicle.
- Intuitive Design: Seamlessly navigate a feature-packed site tailored to your needs.
high performance
ultra-low viscosity
WHAT PEOPLE ARE SAYING
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Remember when the diesel wagon made an appearance at the SEMA Show?! #TBT
You can catch us at AAPEX 2025 in a couple weeks… booth A1471!
Remember when the diesel wagon made an appearance at the SEMA Show?! #TBT
You can catch us at AAPEX 2025 in a couple weeks… booth A1471!
The original Frankenstein from Nish Motorsports was one of the first race cars sponsored by Royal Purple!
The original Frankenstein from Nish Motorsports was one of the first race cars sponsored by Royal Purple!
@aintnoescape’s C5 Corvette with a 5.7 LS1 runs on Royal Purple motor oil as well as Purple Ice and Max-Clean!
@aintnoescape’s C5 Corvette with a 5.7 LS1 runs on Royal Purple motor oil as well as Purple Ice and Max-Clean!
What is the main decision-maker when selecting a motor oil? Answer in the comments.
A. Proven engine testing for engine protection and longevity
B. Proven engine testing for Improved performance or horsepower
C. Proven engine testing for internal cleanliness and sludge reduction
D. Brand reputation
E. Recommendations from others
F. Advertising or sponsorships
G. Other (please specify below)
What is the main decision-maker when selecting a motor oil? Answer in the comments.
A. Proven engine testing for engine protection and longevity
B. Proven engine testing for Improved performance or horsepower
C. Proven engine testing for internal cleanliness and sludge reduction
D. Brand reputation
E. Recommendations from others
F. Advertising or sponsorships
G. Other (please specify below)
Practice complete. The E46 is dialed in and ready for competition tomorrow! #FDLB2
If purchasing a motor oil for you daily driven passenger vehicle, what key characteristic is most appealing? Answer in the comments!
A. Licensed to industry standards
B. Fuel economy
C. Formulated for modern engines (turbocharged, direct injection, reduction in low speed pre ignition, etc…)
D. Internal engine cleanliness & reduction in sludge buildup
E. Reduction in internal engine wear
F. Low cost
G. Other (please specify below)
If purchasing a motor oil for you daily driven passenger vehicle, what key characteristic is most appealing? Answer in the comments!
A. Licensed to industry standards
B. Fuel economy
C. Formulated for modern engines (turbocharged, direct injection, reduction in low speed pre ignition, etc…)
D. Internal engine cleanliness & reduction in sludge buildup
E. Reduction in internal engine wear
F. Low cost
G. Other (please specify below)
When the terrain gets rough, reliability matters most! That’s why this @frye_racing trophy truck runs on Royal Purple for proven protection and performance in the most extreme conditions!
When the terrain gets rough, reliability matters most! That’s why this @frye_racing trophy truck runs on Royal Purple for proven protection and performance in the most extreme conditions!
Built for the toughest jobs. If Royal Purple Max-Tane delivers results in heavy-duty equipment, it’ll elevate your diesel engine’s performance too!
Built for the toughest jobs. If Royal Purple Max-Tane delivers results in heavy-duty equipment, it’ll elevate your diesel engine’s performance too!
